SOULAR

ENHANCING BRAND APPEAL

We are ready to take the market head-on with our all new brand concept and vision provided by Outcrowd. Now, our brand visually communicates the unmatched value of our product line.
Trevor Polinsky
Soular
MEET THE CLIENT
Soular is an alchemical nutraceutical company with specialties in blended spagyric hemp extract products that utilize plant terpenes and esters. Soular is the only brand of hemp products to go Above and Beyond Full Spectrum utilizing premiere ingredients are unmatched by anything else you will find on the shelves in today's market.
APPRAISE THE CHALLENGE
COMMUNICATING VALUE
Soular had a top-quality practice underpinned by in-depth science and world-class products. However, its consumer appeal was seriously lacking. The company needed a full re-brand in order to better articulate their message to consumers.
IMPLEMENT OUR VISION
Before
After
REBRANDING
Outcrowd created an all-new brand package, which includes a new logo, name, branding techniques, typography, color palette, brand assets, and marketing materials. We considered the target audience and produced assets geared towards increasing acceptance, brand recognition and ultimately providing a clearer brand voice.
SERVICES PROVIDED
  • Logo
  • Color Palette
  • Typography
  • Brand Assets (Patterns, Imagery)
  • Brand Voice
  • Marketing Materials (Brochures, Flyers, Advertisements, etc.)
  • Social Media Assets
  • Booth Materials (Banners, Table Cloths, etc)
  • Packaging (12+ Products)
  • Company Assets (Investment Deck, Business cards, Letterhead, etc.)
MOVING FORWARD
RESULTS
The rebranding received widespread approval from every corner of the market. The company went on to become a finalist at the World CBD Expo and even win CBD Expo East. In addition to the accolades, Soular also experienced an increase in both offers and sales. The brand was also offered television placements and multiple features in CBD Health and Wellness Magazine. A great appearance goes a long way in the cannabis and hemp industries. Our success with SOULAR exemplifies that without question.
OUR THOUGHTS
Soular's impressive product line now possesses the brand identity they needed to widen their market appeal and compete for dominance on the shelves.
RJ Falcioni
Now possessing an all-new brand direction, Soular has the visual components in place to expand their target audience and communicate the value of their products.
Ty Mittelsteadt

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